Rajat Parr and Sashi Moorman

Raj Parr and Sashi Moorman are dynamic winemakers whose partnership has significantly influenced the West Coast winemaking scene. Their journey, from individual pursuits in the wine industry to a united front in winemaking, showcases a remarkable blend of shared passions and complementary skills. Before their paths crossed, Raj Parr was making a name for himself as one of the most respected sommeliers in the world, navigating California’s restaurant scene with finesse. Sashi Moorman, on the other hand, was immersing himself in the winemaking process, studying geography and viticulture, and laying the groundwork for his future in wine through his involvement with Piedrasassi, a small-production wine label he founded with his wife, Melissa.

Their story began in 2003 when Moorman’s work with his wine label and at Stolpman Vineyards led him to Raj Parr at Michael Mina’s RN74. A shared admiration for traditional European wines sparked their friendship. Particularly, their mutual appreciation for Domaine d’Auvenay’s wines symbolized the depth of their shared interests. Over time, this bond grew into a formidable partnership as they ventured into winemaking together. Raj, with his deep knowledge of wine and vast experience in the restaurant industry, found in Sashi a winemaker whose eloquence and precision in speaking about wine matched his own passion and vision.

By 2007, they were producing Chardonnay, Pinot Noir, and Syrah under the Parr Selections label, marking the beginning of their collaborative ventures. Their winemaking was driven by aspiration and a shared confidence that set them on a path to challenge the prevailing wine production styles in California. Raj’s vocal criticism of the trend towards high-alcohol wines and Sashi’s unwavering support showcased their commitment to a different winemaking ethos centered around balance, organic farming, and a meticulous attention to detail.

The turning point in their journey came in 2010, when they joined forces with Charles Banks to start Sandhi, a wine company that reflected their winemaking beliefs. This venture allowed them to express their style more fully, focusing on sophisticated, energy-filled wines that demonstrated a profound respect for their vineyard sites. Their partnership extended to taking over Domaine de la Côte in 2013, further solidifying their influence in the Santa Rita Hills and beyond. Their collaborative efforts didn’t stop there; in 2014, they engaged with Evening Land Vineyards, emphasizing their commitment to organic farming and low-intervention winemaking practices.

What makes Raj and Sashi’s partnership exceptional is their shared vision for what West Coast vineyards can achieve. They believe in the potential to produce wines that provoke thought, exhibit remarkable energy, and maintain restrained alcohol levels. Their commitment to organic farming and the health of the ecosystem surrounding their vineyards speaks to a deeper understanding of winemaking that goes beyond the bottle. This philosophy extends to their approach to each new site and vintage, embracing the unique challenges and opportunities they present.

Their success is not just in their acclaimed wines but in their ability to thrive while staying true to their principles. They’ve shown that it’s possible to create a varied and dynamic portfolio by focusing on the distinctiveness of each vineyard site and the unique characteristics of each growing season. Raj and Sashi’s journey is a testament to the power of friendship, shared values, and the relentless pursuit of excellence in winemaking. Through their ventures, they have not only carved a niche for themselves but have also inspired a wave of winemakers who value authenticity, sustainability, and the art of winemaking that respects both tradition and innovation.